Who owns and operates Kelowna Daily?
Kelowna Daily is owned and operated by Pacific Ridge Digital Media Inc., a British Columbia corporation registered under company number BC1487293. The company is headquartered at Suite 800, 1055 West Georgia Street, Vancouver, BC V6E 3P3, and is funded through display advertising, affiliate links, commercial partnerships, sponsored content, newsletter sponsorships, and content licensing. Full ownership and funding details are available on our ownership and funding page.
Pacific Ridge Digital Media Inc. was established to fill a specific void in the Okanagan media landscape: the need for clear, practical regional news that does not rely on spin or oversimplification. The company’s registered office in Vancouver supports centralised business operations, while editorial decisions remain in Kelowna under the supervision of the editor-in-chief. This structure ensures that all coverage reflects local priorities and accountability.
What gap did we see in Okanagan regional news?
Before launching Kelowna Daily, Okanagan readers often had to choose between broad provincial coverage with little local detail or hyperlocal outlets that lacked consistent editorial rigour. The founding team identified a demand for journalism that explains municipal affairs, provincial policy, business trends, and community events in a straightforward, practical way—without sensationalism or partisan framing.
Kelowna Daily was created to serve that middle ground. Every article is written by a named journalist, reviewed by an editor, and fact-checked before publication. The site delivers coverage that helps readers understand what matters in their communities, whether the story originates at city hall, in a neighbourhood association, or from a provincial policy announcement with direct Okanagan implications.
What is our editorial philosophy under Catherine Roy?
Editor-in-Chief Catherine Roy sets the editorial standards for Kelowna Daily, ensuring every piece of content meets a commitment to accuracy, fairness, and transparency. Roy oversees publication decisions, corrections, and the editorial line, and she personally reviews any significant factual disputes. Her philosophy is rooted in trustworthy regional journalism: reporting that informs without simplifying complex issues or introducing bias.
Under Roy’s leadership, Kelowna Daily adopts a human-first approach to editorial processes. Artificial intelligence tools may assist with research, formatting, or headline generation, but they never replace human judgement. Every published article is reviewed and approved by a named editor, and no AI may fabricate quotes, sources, or bylines. Our full editorial policy outlines the standards we follow, including correction procedures and fact-checking protocols.
How is our newsroom structured?
Kelowna Daily’s newsroom is organised into dedicated desks led by experienced editors who specialise in municipal affairs, provincial policy, community events, and fact-checking. Managing Editor Marc Tremblay coordinates daily newsroom operations and headline review. Municipal Affairs Editor Hannah Walsh covers city hall and local services. Provincial Affairs Editor Jessica Morin handles regional economics and policy. Community & Events Correspondent Kevin Sullivan reports on neighbourhoods, culture, and local gatherings. Standards & Fact-Checking Lead Andrew Leblanc oversees source verification and corrections.
This desk structure ensures that each beat receives sustained attention and that journalists develop deep subject-area expertise. Readers can learn more about each team member on our team page. The separation of editorial and standards roles also reinforces accountability: writers draft, editors review, and the fact-checking lead verifies claims independently before publication.
What can readers expect from our journalism?
Readers can expect every article to carry a clear byline, a named editor, and transparent sourcing. Kelowna Daily publishes corrections prominently and maintains a publicly accessible corrections policy. We disclose our sources and methods in a sources and standards page that explains how we verify information, handle anonymous tips, and attribute claims.
Our journalism is designed to be practical—whether you need to understand a new zoning ordinance, follow a provincial budget’s impact on local schools, or decide which community event to attend. We avoid jargon and unnecessary complexity. When we cover sponsored content or affiliate links, those are clearly labelled, and commercial relationships never determine editorial conclusions. Our advertising and affiliate disclosure explains how such partnerships work.
How is Kelowna Daily funded?
Kelowna Daily is funded through a mix of display advertising, affiliate links, commercial partnerships, sponsored content, newsletter sponsorships, and content licensing. All sponsored or commercial material is clearly labelled, and affiliate links are disclosed in accordance with Canadian advertising standards. Revenue sources are independent of editorial decisions: no advertiser, partner, or sponsor influences story selection, tone, or publication timing.
We provide full breakdowns of our funding model on the ownership and funding page. Transparency about revenue allows readers to assess potential conflicts of interest and trust that the journalism they read is driven by editorial merit, not commercial pressure. We also maintain a sponsored content policy that outlines the boundaries between paid and editorial material.
How can you get involved?
We invite readers to subscribe to our free newsletter to receive daily or weekly roundups of the most important Okanagan stories. Subscriptions are managed through our newsletter sign-up page, and we do not share subscriber data with third parties. You can also send story tips, document leaks, or event announcements directly to our editorial team via the tip us page.
Engagement from the community is essential to our mission. We read every tip and evaluate each submission for newsworthiness and accuracy. If you see an error or have a concern about our reporting, our complaints procedure outlines how we handle feedback. For general inquiries, contact us at info@kelownadaily.com.
Our commitments
- We commit to publishing only accurate, verified information and correcting errors promptly and transparently in accordance with our corrections policy.
- We commit to editorial independence: no advertiser, sponsor, or partner will ever dictate or influence our reporting conclusions.
- We commit to full disclosure of our ownership, funding sources, and all commercial relationships on our ownership and funding page.
- We commit to naming every journalist, editor, and fact-checker responsible for each article, and to maintaining a publicly accessible team page with their roles and contact information.
- We commit to serving the Okanagan community by covering municipal affairs, provincial policy, business, culture, and events with clarity, relevance, and respect for local diversity.